Lisa Bodine

Recent Posts

GIANT Construction Update

Posted by Lisa Bodine on Jan 14, 2017 10:42:22 AM

Each week Pascha and I meet with our construction team to review progress. This week we sat down with Dean from Parsons Electric and Doug and Ted from Wagner Zaun.

Dean provided us an updated lighting plan that is exceptional - we can't wait to share the theme with our Giants and Giant Clients. Doug and Ted walked us through their modeling program to help us narrow down floor, cabinetry and paint selections. What I thought would be an overwhelming process was quite fun and painless - it also helps to be led by experts!

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Topics: Construction Update

Giants Take INBOUND 2016

Posted by Lisa Bodine on Nov 22, 2016 11:19:36 AM




One thing is clear after our recent trip to Boston for the HubSpot INBOUND 2016 conference – the inbound movement continues to gain momentum. Giant Voices is nearing the fourth anniversary of our HubSpot partnership and this was our third year at the INBOUND conference. More than 18,000 people from around the globe were in attendance and nearly 2,000 agencies were represented. The conference was jam-packed with marketing and communication minds of all ages – although it’s clearly weighted to the millennial age bracket. There were many moments where I was obviously the elder in the room (for real). 

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Have a Very Giant Holiday

Posted by Lisa Bodine on Dec 23, 2015 3:54:00 PM

Did you know that Irving Berlin’s “White Christmas” is the best-selling song of all time?

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Topics: Fun

3 Things Every Marketer and Business Owner NEEDS to Know About Inbound Marketing

Posted by Lisa Bodine on Oct 17, 2015 10:52:23 AM

Unless your last name is Van Winkle and you’ve just awoken from a really good nap, you’ve probably heard the term “inbound marketing.”

My business partner Pascha Apter and I recently attended INBOUND 2015, Hubspot’s annual conference where inbound marketing geniuses gather to learn and connect regarding best practices in the industry. We were excited to hear from thought leaders like Seth Godin, Brené Brown, Darren Rouse and Brian Clark.

(Giant Voices, our strategic marketing firm, is a certified Hubspot Partner Agency.)

If you’re new to inbound and get a sinking feeling when you contemplate learning yet another marketing skill set, chin up! The ROI of inbound makes learning it well worth the effort.

To get you started in this brave new marketing world, we’ve distilled the most important information you need to know about inbound into three easy-to-swallow insights.

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Topics: Inbound Marketing

3 Giant Inbound Marketing Insights

Posted by Lisa Bodine on Sep 16, 2014 1:48:00 PM

While I don’t travel much for work these days, I do appreciate when I have the opportunity to get out of our Giant headquarters and explore what’s happening elsewhere in the world.

I am currently in Boston, MA for INBOUND 2014, HubSpot’s annual conference where inbound marketing geniuses gather to learn something and connect regarding best practices in the industry. 

I’m looking forward to hearing from acclaimed thought leaders like Simon SinekGuy Kawasaki and Malcolm Gladwell.

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Topics: Lead Generation

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