Last month, we achieved HubSpot Gold Partner status – something that causes us to shout from the rooftops. We’ve been focused on helping our clients adopt inbound marketing and lead generation strategies for more than five years and becoming a HubSpot Gold Certified Agency Partner shows that we’re moving the needle.

As a savvy business professional, surely you’ve asked yourself this question: “Can’t I just hire one person to do all my marketing?”

You know, a magical unicorn of a human who can develop smart strategy, write insightful press releases, update your social media, design layouts, forecast sales—the list goes on.

DIGITAL STRATEGY STARTS WITH YOUR WEBSITE

Your website is an essential part of your business because it is a digital extension of your sales team. It welcomes new and returning visitors and introduces them to your offers, products and services. Even if you’re not directly selling a product online, your website drives sales by giving visitors the information they need before they pick up the phone or send an email.

ATTRACT QUALIFIED LEADS WITH A MOBILE OPTIMIZED WEBSITE

In today’s business landscape, your website is an essential part of your digital strategy and your sales toolkit. When was the last time you updated your website? If it’s been a while since you’ve assessed your website, you may be missing out on opportunities to attract and convert your ideal customers.

Our team of Giants is ambitious, creative and fun - and in our Employee Spotlight Series, we’ll take you “behind the marketing.” We’ll kick it off with Barb Darland, our golf-loving, convertible-driving, deal-finding Director of Client Projects.